Define the product before expanding the feature list
The first questions are who will use the product, which problem it solves and what a successful workflow looks like. We map the main user journeys and distinguish essential functionality from ideas that can wait. This gives the initial release a clear purpose and makes scope decisions easier. Working versions of the product can then be reviewed as development progresses, using feedback to refine the agreed experience.
Accounts, roles and tenant boundaries
A subscription product may serve individuals, teams or several separate organisations. Those models have different requirements for invitations, permissions and data separation. We plan the tenant model and access rules early, including how administrators manage users and how account recovery works. Technical boundaries should follow the product’s business rules, with tests for the paths where one user or organisation must not access another’s information.
Subscriptions and the work behind the product
Billing is connected to onboarding, entitlements, plan changes and support. We discuss the payment provider, subscription model and what should happen when a trial or subscription ends. Provider availability and approval need to be confirmed for your business. Internal administration, reporting and support workflows are included in planning, so your team can operate the product after launch rather than relying on database changes for routine tasks.
Build for the next stage without guessing at scale
We choose an architecture around the product’s current requirements and realistic growth expectations. Deployment, monitoring, backups and documentation are part of the handover conversation. Capacity should be reviewed using actual usage and performance data as the product grows. For an initial discussion, bring your target users, the main workflow, any existing designs and the assumptions you need to validate. We will use them to define a practical scope.